The city of Baltimore has teamed with HipCricket to promote its “PEACE” (Pledge to Engage in Actions Considerate of Everyone) initiative – a community activist program which aims to highlight the many positive activities offered by the Department of Recreation and Parks and to create fun, safe, social activities for local youths. Through the program, the city hopes to connect directly with adolescents through their most personal possession, their mobile phone. The Peace Baltimore Text Club was created by the City of Baltimore in conjunction with various community and business partners including Waterfront Partnership, the Maryland Transit Administration, Downtown Partnership, Visit Baltimore (formerly BACVA), and Cordish and Company.
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